Wednesday, September 9, 2009

Brio Technology Expands Support for WML and XML

HANOVER, Germany, Feb. 28 /PRNewswire/ -- Brio Technology (Nasdaq: BRYO) a leading provider of business intelligence solutions for the e-enterprise, announced it is adopting Wireless Markup Language (WML) and strengthening its use of Extensible Markup Language (XML) as the underlying language for its entire suite of products.

Brio will initially incorporate these technologies in Brio.Report, the company's enterprise reporting solution, delivering XML and WML output capabilities that extend the power of enterprise reports beyond web-based environments to the new generation of smart cell phones and handheld client devices. The changing nature of today's workforce requires that companies embrace technology that encompasses a far broader audience of local, remote and mobile end users.

"The introduction of first XML and now WML into the Brio product line provides Brio with an opportunity to help define how companies communicate and leverage shared information throughout the virtual enterprise," stated John Schroeder, executive vice president, products and services at Brio Technology. "We expect our efforts to be well received by both our customer and partner base as they look to tap into the millions of PDA devices and cell phones."

Exhibiting this technology at the CeBit 2000 conference in Hanover, Germany, Brio showcased its use of XML and WML through Brio.Report 6.0, which is currently in beta. Brio.Report 6.0 will leverage Brio's innovative patent-pending Direct Data Objects (DDO) technology to provide multi-platform access to any enterprise data source, including relational, multidimensional or object-based data, as well as SAP R/3 BAPIs.

"With its comprehensive support for both input and output of XML data, Brio.Report 6.0 delivers a unique solution to enterprises seeking to implement business-to-business strategies," stated Ian Robinson, vice president, enterprise reporting products at Brio Technology. "Brio.Report leads the industry in its support of open Internet standards such as XML, in the same way that it first pioneered the use of DHTML, CSS and Java in its enterprise reporting products a few years ago."

Brio Technology is attempting to establish a clear lead among business intelligence vendors in support for open Internet standards, and already supports XML (the extensible markup language), DHTML (dynamic hypertext markup language), CSS (cascading style sheets), and Java.

The addition of WML (wireless markup language) improves their position against vendors such as Business Objects, MicroStrategy, and Cognos. Providing support for open standards is becoming extremely important in the data warehousing and business intelligence markets in order to allow products from different vendors can interoperate successfully. This support will continue to be an important market differentiator.

Customers evaluating enterprise reporting tools with strong support for remote and mobile users should definitely include Brio Technology on a list of potential vendors. However, it should be noted that Brio.Report 6.0 is still in beta, and the feature/function set should be agreed to in writing by the vendor before an agreement is signed.

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